Early PR trades like PR Journal and PR News were more industry booster publications.
It was their joint litigation-PR plan, with the Guantanamo lawsuits helping the PR messaging and the PR messaging helping the lawsuits.
And yet, in a world where any PR is deemed to be good PR, can Target lose when scarcity sets off a firestorm?
Also, senior PR executives from each of the major U.S. pro sports leagues and the NCAA will be coming to the Sports PR Summit.
FORBES: Inaugural Sports PR Summit To Take Place At MLB Fan Cave
Somebody has even concocted a fake PR letter to a fake video game journalist which attempts to paint the relationship between video game critics and PR in the worst possible light.
FORBES: What The 'Halo 4' PR Hoax Letter Says About Gamers And Video Game Journalists
In fact, I will consciously put a PR Expert, for example, on an assignment even if the assignment has nothing to do with PR because of the unique perspective that person will undoubtedly bring.
FORBES: Advertising's Biggest Problem: The 'Other Half Of The Sky' Is 97% Dark
While this may be the case, PR continues to take a larger bite of the marketing pie, through social and while there is a struggle for ownership, PR is much better positioned at the strategy table.
FORBES: Social Media: PR's Entr��e to Marketing's 'Big Idea'
Look, from a pure PR perspective, you could break out everything into its 25 component parts, spent several weeks selling the component parts of wind energy, and passing it -- would it have made a PR difference?
Shari Bayer, owner of culinary and hospitality PR company Bayer Public Relations (BPR), started out in restaurants, went to culinary school, then landed at a PR firm before realizing she really wanted to work for herself.
FORBES: Tips from the Trenches: Five Ways to Further Your Career
If you can engage with a PR person to understand your vision, understand what you are trying to accomplish as a company, the discussion is going to be different when you come together for a final PR plan.
But as public consumption of news and information migrates to mobile and social, PR pros no longer have to endure the indignity of getting dissed by a stressed out reporter or talent booker who paints all PR people as evil.
Transporter v2.0 will launch sometime in June -- hit the break for the full PR.
When PR newbies come to me they often do so with a press release in hand.
The " No to AV, Yes to PR", is backed by former SDP leader Lord Owen.
Any old PR hack will tell you - "regret, reason, rectify" - as soon as possible.
For big companies, raising money matters less than gaining information about customers or even good PR.
Unless of course the studio was fishing for some free PR, no matter what.
Which leaves me with one question: Who really needs a PR company anymore?
This job is basically a PR post, but none the less important for that.
Take a look at the gallery below and hit the break for the PR.
Cablevision is doing its darndest to villify New Corp. with a relentless PR campaign.
That never got in the way of a good PR-grabbing, sheep-baiting headline of course.
FORBES: Nouriel Roubini Wrongly Compares Gold To Y2K Tech Bubble
As with all effective PR, there is some truth in the arguments coming from both sides.
"I think that would be a PR black eye for them now, " the analyst said.
Few business environments see more daily disruption and overload today than brand and PR departments.
FORBES: Discipline: The Killer App to Curb Digital Attention Deficit
His promotion plan was centered around traditional PR, supplemented with radio and billboard ads.
Kirsty Du Toit, who works in PR in South Africa, knew Miss Steenkamp through work contacts.
In January, he joined the PR firm Global Strategy Group as an executive vice president.
CNN: Oil, money and politics; EPA snags Keystone XL pipeline
Your advertising and PR agencies poured millions into hyping this creation just the way you hoped.
FORBES: 3 Ways To Get Back On Track If Your Marketing Isn't Working
And one that quickly generated over 10 million views on YouTube, causing a migraine-worthy PR headache.
应用推荐