Beyond the occasional PR bump that events like the White House Science Fair bring, the Educate to Innovate initiative is largely one that won't reap dividends for some time.

ENGADGET

Connect Communications, a PR agency which organises events, said members of the "police and criminal justice sector" went to the conference.

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Email campaigns, events, blogging, tweeting, PR, ebooks, white papers, apps, banner ads, Google Ad Words, social media outreach, search engine optimization.

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When games journalists are best friends with PR people and being flown all over the country for private events giving them a hand-held tour through a new game, it looks like the relationship is a bit too close.

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But, for all the buzz that has been created around Tech City, the whole venture's main product so far has been PR rather than new profitable businesses - lots of funky Shoreditch events, few signs yet of any billion dollar tech titans.

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