He shuttered Dynegy's tainted power marketing and trading division and exited a nascent telecom venture, resulting in writedowns of hundreds of millions of dollars.
Blame the power of marketing like Heinz with ketchup and Kleenex with tissue, Thomas's has always seemed less a brand name than a synonym.
That the insurance companies and brokerages can sell this stuff at all is a testament of the power of marketing over common sense.
To Kinney, who believes that the Army's research, development and testing are superior, the study reflects the power of marketing in the private sector.
The PYCO oil mills have quite a monopoly on acquiring seed from the region's gins, which would appear to give the farmers little power in marketing their seed.
On at least two occasions last summer, the Bonneville Power Administration - the federal agency responsible for marketing power from dams in the Pacific Northwest - used water meant to aid migrating juvenile salmon to supply California with hydroelctricity.
's - he, by the way, is the greatest marketing power in NASCAR.
That the team remains somewhat overlooked is a testament to the marketing power that world championships and stirring personalities can bring to a franchise.
For while terroir may be a debatable concept when it comes to the production of wine, there is no disputing its power as a marketing tool.
However Ben Page, chief executive of research firm Ipsos-Mori, told the BBC he believed the real marketing power of Twitter lies not with "historical" material, but with real-time search.
The hierarchy of the original classification system however imperfect or incomplete gave Bordeaux a measurable sort of prestige, not to mention marketing power, that no other regional system has managed to duplicate.
WSJ: Getting to the Bottom of Bordeaux Wines | On Wine by Lettie Teague
Just this month he released a new book, The Thank You Economy, highlighting the potential of organizations to tap into the human dimension of business and the power of social marketing.
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On larger priced items, Best Buy needs to use its marketing power to partner with strategic suppliers to create unique offerings that are only available through Best Buy (either their own brand or an exclusive with an existing brand).
The reason so many companies and professionals fall short here is not because social media marketing lacks power.
FORBES: Are You Effectively Using Social Media for Business Development?
It includes 13, 000 job cuts and the closure of an SUV factory in Delaware, along with new investments in fuel-efficient power trains and renewed marketing efforts for the Chrysler, Dodge and Jeep brands.
This says more about the power and techniques of modern marketing than it does about c-stores, perhaps.
Bill Bien , VP sales and marketing of People Power comes on stage to show what it does.
For at least 5 years, communications agencies have been trumpeting the evolution of social as the silver bullet that will finally throw the marketing balance of power into its favor.
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More importantly, AMI was an outlet to study and experience new media, consumer engagement, the power of search (SEO), connect with bloggers and demonstrate the power of humor as a marketing tool.
By learning the power of referrals in affiliate marketing, Epstein decided to sell that company to the other partners in the business and launch Ambassador (used to be named Zferral) in Birmingham, Michigan.
FORBES: Ambassador Is A Michigan-Based Startup That Helps Companies Manage Referrals
The Hollywood power broker has lately turned his marketing skills on China, which is expected to surpass the U.S. box office by the end of the decade, driven by a boom in cinemas across the country.
"What is happening now is that people in the pharma industry are starting to wonder how to best re-allocate their marketing efforts to leverage the power of word-of-mouth and they want hard evidence about what works or not, " Van den Bulte said.
CNN: How to create a buzz: the business lesson for marketers
The white paper, The Power of Like 2: How Social Marketing Works, follows up an initial study last year, this time with control tests on Facebook that isolated the actual impact of Facebook ads on sales, both online and in physical stores.
Power takes up his position with a squash marketing and development company on 1 April.
BBC: SPORT | Other Sport... | Squash | Canada's Power retires at the top
The Chinese manufacturer is marketing HiPerforma for all types of power generation projects, from rooftop systems for homes and businesses to utility-scale power plants.
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Before that, he worked in marketing and remains enthralled by the power of words a power he counts himself lucky to deploy daily as U.S. Editor of The Next Web.
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That is the power and the value of social media for content marketing.
Its marketing and trading division then resold that power at higher prices downstream.
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