Steve Jobs will pour energy into the building with the same loving care he puts into his products.

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Mountain View says it's sunsetting the feed reader because it has "declined, " and that turning it off will allow it to pour its energy into fewer products.

ENGADGET

And I can personally understand why people pour so much energy into side projects because I do that myself.

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One approach would be to pour a lot more energy into cultivating resources such as North Korean defector Kim Kwang Jin, who was recently profiled in the Washington Post and on the Fox News Web site.

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To establish his green credentials, he's even proposed a national 0.1-cent-per-kilowatt-hour tax on electricity that would pour billions of dollars into clean energy research.

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Until one day, he felt a deep sense of conviction that he should take 100% of the energy he was dedicating to correcting this egregious wrong and instead pour it into his wife in the form of tangible affirmations and expressions of love.

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If an energy company struck oil, or an entertainment firm created a new movie franchise, investors would pour money into its stock, but the price would remain tethered to reality.

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My POV: While not the answer (yet) for every question, engineered systems give strategic CIOs considerable latitude to devote more people and energy toward innovative customer-facing initiatives, and simultaneously alleviate the need for CIOs to pour so many budget dollars into low-value integration work that generates little or no competitive advantage.

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