Benice says Roth initially allowed Anderson to set up a Web site to help sell Van Halen T-shirts, tour posters and other items.

CNN: Showbuzz

It has mastered the use of the Web to produce rapid-turnaround, custom stamps, T shirts, posters, cards and other items.

FORBES: Zazzle It

The 100 items are accompanied by photographs, advertisements and posters.

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It was such a success that they soon began holding special sales of everything from film posters to items worn or used by stars like Liberace, Sammy Davis Jr. and Greta Garbo.

FORBES: Starstruck Speculators

BAM, in a smaller-scale project, is scanning tens of thousands of items from its collection of ephemera, including programs, posters, blueprints, photographs and correspondence.

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