Having been happy enough to win power on the changes of policy and image he helped to fashion, New Labour should take no pride in refusing to acknowledge its debt.
With an election of his own due in November, George Bush needs to show America's voters a cheerier image of his foreign policy than is available in Iraq.
But the Tories think they lost the election over questions of image and character, not policy.
Like Nixon in 1952, Agnew served as the attack dog and allowed Nixon, who had remade himself from an avid Cold Warrior into a foreign policy expert, to maintain his new image.
Dominated by showy nightclubs and a "face control" policy that sees doormen turning away clubbers whose image doesn't fit the venue's, what the clubbing scene lacks in innovation it makes up for in energy and high-end hedonism.
Few people have tried to analyze any of the math or the thinking behind the policy, choosing instead to focus on demeanor and image.
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However, it is doubtful whether the sudden change of policy will be enough to salvage the PA's tarnished image.
The court pointed out that her cross had been too "discreet" to stand any chance of damaging British Airways' corporate image, and the company had changed its uniform policy to allow such symbols shortly after the row anyway.
Stuyvesant Town and the slightly higher-end Peter Cooper Village were built in 1947, with the help of tax breaks, to provide homes for soldiers returning from the war and public-sector workers. (At first, at odds with the estates' current image as a model community, only whites were allowed, a policy that was abandoned, after some nasty scenes, in the 1950s.) The high-rise estates include 110 unremarkable brick buildings with 11, 232 apartments, home to about 25, 000 tenants.
In both the Bush and the Obama Administrations, the leading agency in charge of this policy seems to be the State Department whose philosophy is to try to improve the image of the United States in Latin America in order to mitigate the effect of anti-Americanism in the area.
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The premise is simple: In a political environment where perception often trumps policy, mount early challenges to your opponent's strongest attributes to raise questions and create an alternative image in the minds of voters.
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