Unlike my friend Erik Kain, with rare exceptions, I do not play electronic games.

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That game was designed to look as good and play as well as traditional video games from Electronic Arts or Activision Blizzard, but be distributed and played online in real-time.

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Then the big boys with global licences arrive: Lego to make construction kits (build your own Hogwarts castle), Mattel to make Harry Potter toys, and Electronic Arts computer games including, finally, a chance to play the obscure game of Quidditch (a bit like an aerial version of polo, but with the contestants flying on broomsticks).

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