The cloud computing market consists of software as a service (SaaS), platform as a service (PaaS) and infrastructure as a service (IaaS).
FORBES: Salesforce.com Needs Greater Share Of Cloud To Justify $140 Price Tag
Software as a Service, Platform as a Service, Infrastructure as a Service: how many companies other than Oracle offer that full range of cloud services?
FORBES: Oracle Cloud Success Triggers Oracle-Derangement Syndrome
Infrastructure-as-a-Service and Platform-as-a-Service offerings can also provide quick, low-cost access to data center resources for software development and prototyping.
Infrastructure-as-a-service (IaaS) and platform-as-a-service (PaaS) leadership is going to determine the winner of the battle for dominance in the cloud.
Implementations of Infrastructure-as-a-Service (IaaS) and Platform-as-a-Service (PaaS) were comparatively rare among respondents.
Beginning with the well-known Infrastructure-as-a-Service (IaaS), Platform-as-a-Service (PaaS) and Software-as-a-Service (SaaS) structure, Gartner added in a Business and Information Systems layer that includes brokerages, management and security.
But as the platform-as-a-service delivery model grows, it will intensify the competition between large cloud service providers and enterprise software suppliers, which look to capture the growing, market, Gartner predicted.
FORBES: HP Unveils Cloud Application Platform Powered by ActiveState
In hybrid form, a private cloud can include data stored on premise or off, with a private Platform-as-a-Service middleware layer managing application data and enforcing data security.
FORBES: The Data Protection And Security Case For Private Clouds
Not every ISV shopping for a cloud data platform or Platform-as-a-Service (PaaS) needs that scale, though.
FORBES: Connecting marketers to the Forbes audience. What is this?
Apotheker says they are already in the private cloud space, and will offer platform-as-a-service, including some vertical market applications.
Unified, based in New York and San Francisco, touts its platform as a business-class service that allows brands and agencies to manage paid media campaigns across a wide variety of social networks, including Facebook, Twitter, LinkedIn, StumbleUpon, and others.
FORBES: Unified Raises $14 Million to Expand Social Operating Platform
OpenX products, including OpenX Enterprise, OpenX Market, OpenX Lift and JumpTime provide a unique Software-as-a-Service platform by combining ad serving, an ad exchange, a Supply Side Platform and content valuation.
Enomaly was among the first to develop a self service infrastructure as a service (IaaS) platform (ECP) circa 2005.
Infochimps, already providing a cloud-based platform for data-science-as-a-service, announced the integration of Storm and Kafka.
He sees the stores as not only DVD rental and sales outlets but also as a promotional platform for Dish and the Blockbuster streaming service, as well as whatever wireless business the company pursues.
Its business now helps brands build relationships with customers and better manage and view the customer journey throughout the purchase lifecycle via their SaaS (software as a service) platform.
If a Korean service provider does not choose that as a platform, Samsung's ability to market its next-generation telecom products overseas will be hampered, says Eric Hong, Samsung executive vice president for marketing.
Scribe Online is a Software-as-a-Service (SaaS) integration platform that is multi-tenant based, enabling a on-premise to on-premise, on-premise to cloud, and cloud to cloud integration of CRM and enterprise systems.
Salesforce.com has Force.com, a development platform that sits on top of its industrial-strength software-as-a-service infrastructure.
The typical migration path for this cohort of apps is to first place them on an Infrastructure as a Service (IaaS) platform, which at first will typically be on-premise for control purposes, but can then be migrated to a hosted (private) or public cloud later.
In short if all goes according to plan, it will follow the same roadmap of every other product Salesforce.com has introduced from its flagship software-as-a-service CRM platform to Force.com: well-made, well-researched product, exuberant introduction by CEO Marc Benioff, media blitz, followed by new corporate supporters.
FORBES: Is It Possible to Have Too Much Information In Sales?
Net platform, which aims to fulfill a "software as a service" vision: namely, Windows-based cards powering mobile phones -- not considered a good fit for Windows CE -- and Pocket PCs that are connected to Exchange servers.
Many services have incredibly basic apps on the platform, such as Evernote, Yelp, and Urbanspoon, paying lip service to support but relegating the platform to a mental second division.
FORBES: The Windows Phone App Store Argument Moves From Volume to Variety
As more video content moves online, consumers not only have greater flexibility to watch content in terms of devices but also a wider choice as to which service platform to use.
FORBES: DirecTV Has Ammo In Fight Against Netflix And Other Streamers
Its platform is network independent, and while a service provider such as Cingular might use it to make content available to its customers, it is Motricity that is managing the content, not Cingular.
Their Dynamics CRM platform already has marketing automation, guided selling, and service management as a continuum to deliver excellence in customer experience.
FORBES: What Oracle's Plan To Acquire Eloqua Means For Marketers
Apple has executed and leveraged a retail strategy with unique success. iTunes is the most highly utilized consumer cloud service: it is unequalled as a content delivery platform, and Apple has special relationships with the music and video industries.
Together, JiWire and AWG enable venues to deliver Wi-Fi as a free value-added service to their customers supported by the platform's ability to generate significant advertising revenue.
ENGADGET: JiWire, AWG use location-based ads to spread free airport WiFi in the US
Through its industry-leading OpenSMA program, uControl brings together all the players who power the Connected Home, integrating and enabling a diverse ecosystem, from Service Providers such as cable and telephone companies to Platform Hardware and Lifestyle Device manufacturers who supply items such as thermostats, lighting controls, touch screen tablets and security sensors.
ENGADGET: iControl and uControl engage in home automation merger, domestic disputes seem inevitable
应用推荐