As Apple stalls, Samsung is pushing Tizen as an alternative to Android, which means the mobile OS and cross-platform advertising could shape up very differently by the end of 2013 than it did at the end of 2012, all of which means the time is now right for a supercharged ads platform.
Roku will use the new capital to build further brand awareness through advertising, develop new international markets, and increase engineering and production to support sales growth of both hardware and digital media services on the platform including advertising, games, transactional and pay-per-view video as well as content packages.
More than a year in the works, Google finally launched its in-game advertising platform Wednesday.
Its new "Panama" advertising platform, due this winter, will look a lot like Google's.
Facebook-like Kaixin001, mobile advertising platform Domob Ads, and Chinese wonton restaurant chain operator YPX Food.
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Not advertising on Facebook would seem to cut off a big advertising platform for Sony.
This company sells mobile application analytics and an advertising platform that can be incorporated into mobile apps.
What are some ways that you use the Facebook or other social advertising platform to market your brand?
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By Anthony Chong, head of optimization at Adaptly, a social advertising platform.
For this study, Forbes Insights, in association with Sharethrough, a native video advertising platform company, surveyed 136 marketing executives.
Jumping on this trend, online advertising startup Flite has launched a new mobile advertising platform for iPhones and iPads.
Facebook's own advertising platform is roughly as sophisticated as the big networks', but it's harder to integrate with other data services.
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Apple recently hit back with an advertising platform for its iPhone and iPad tablet that has terms Google says could limit competition.
Twitter may launch its new advertising platform in March, but a question remains: Are hash tags the best means to flag sponsored content?
In August 2010, RIM acquired Cellmania in order to better monetize its apps business and compete effectively with the Apple iAd advertising platform.
Apple is expected to unveil its advertising platform tomorrow, one of 15 features developers told us they wanted for iPhone OS 4.
Primetime creates a single, end-to-end workflow that interconnects Adobe streaming technologies, content protection, analytics and optimization with the recently acquired Auditude video advertising platform.
For both our online and our mobile app advertising platform, a focus on the user is a primary driving factor behind our impressive revenue growth.
Getting Google to open up its advertising platform, in particular, is likely to make it less profitable and leave more money on the table for its rivals.
However, we are concerned that local businesses may not see enough value in the advertising platform to increase spending and justify the expected price of this IPO.
The company's turnkey in-app advertising platform helps developers acquire cost-effective, high-value new users, drive engagement within their applications, and create incremental income by providing an ad-funded payment method.
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While investors have focused on mobile, which is, the next frontier, developing a solid display advertising platform, and one that incorporates real-time bidding is key to success on this front.
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Although Li tried to play down the impact of Google's touchy relationship with regulators during a Bloomberg TV interview, Credit Suisse attributed Baidu's growth partly to customers losing confidence in Google's advertising platform.
The impact of a new campaign orientation is backed by numbers shared with me by Seraj Bharwani, Chief Analytics Officer of Visible Measures, an analytics and advertising platform for branded social video.
While online advertising growth continues, there are significant benefits of scale in advertising platform economics, in capital costs for search index build-out, and in research and development, making this a time of industry consolidation and convergence.
In redoubling its commitment to the NFL, GMC is one of a chorus of brands that continue to increase their bets on professional football as the most dependable and rewarding advertising platform available to many of them.
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The largest social network has recently released some data on how its advertising platform for real-time bidding will deliver for advertisers, helping to rake in some money as it battles Google for display dominance in the web.
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Apparel Media Group (AMG) has created an advertising platform that has the ability to reach millions of consumers who opt in, based on their interests and passions, to receive branded tangible products and, most interestingly, become brand ambassadors of those participating corporations.
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