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Sometimes, they make the marketer look plain dumb.
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Furthermore, there comes a point where studied distance begins to look like plain old lack of initiative.
ECONOMIST: Uncle Sam to the rescue
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For an example of a plain bad idea, look at Wayne Huizenga's AutoNation.
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These are investment accounts that look suspiciously similar to plain old mutual funds but, dressed up as a form of life insurance, get certain tax benefits.
FORBES: How The Smart Money Uses Tax-Deferred Annuities
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But most of it has to do with the luxurious look of leather and fur, plain and simple, Jones said.
CNN: Vegan couture: Faux meets fabulous
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If Americans want straight talk and plain truth, they should take a good close look at John McCain.
CNN: Cindy McCain: John McCain speaks truth, at any cost
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Director Stefano Vizioli, set designer Neil Patel, costume designer Roberta Guidi di Bagno and lighting designer Matt Frey created a coherent look for the two pieces: The plain but appealing 1930s orphanage for "Mese Mariano" included a large blow-up of a child's drawing.
WSJ: Ghost Stories Sung | Spoleto Festival USA | By Heidi Waleson
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The prime minister yesterday said that it was a good thing that the so-called Forfeiture Committee would look at whether Sir Fred should revert to becoming plain Mr Goodwin.
BBC: Do business leaders deserve their gongs?
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The screen, in particular, is ringed with a wide band of shiny stuff -- it has a subtle metallic sheen if you look closely, but from afar it just looks plain and tacky.
ENGADGET: MSI Slidebook S20 review: MSI's flagship Windows 8 Ultrabook has a flawed design
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He loves plain, natural elements, and he doesn't do the manicured-to-death look.
WSJ: The Most Important Garden Designer You've Never Heard Of
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Instead, she combined her artistry and her rigorous eye for composition to take a cool look at those who live on the margins of society, the disabled or the just plain eccentric.
ECONOMIST: The torment behind the camera
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It was a sedan, j'accuse, and it was kind of brutal to look at: lantern-jawed, heavy-browed, beetle-backed, and just plain big.
WSJ: 2013 Porsche Panamera GTS Review: The Car for Today's Jay Gatsbys? | Rumble Seat by Dan Neil