The groups can be public or private, but will likely be attractive to people who want to create their own private photo sharing groups.

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It has added some new features such as the ability to upload whole photo albums to groups, instead of just one photo.

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It allows users to send instant audio, text and photo messages to friends (individual or groups).

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However, they still have the ability to push the photos out to groups of all kinds (always a Flickr strength), photo stats (how many times has your photo been viewed? and on which camera was it taken?), and storage.

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