D. lead singer Pharrell Williams and featuring Ciara, is part of the awards show.
And rapper producer Pharrell Williams proved even mundane tasks like e-mail could be blinged out when he showed off his gold-plated BlackBerry.
The comeback, which features singer Pharrell Williams, had the biggest streaming day for a single track in the US and UK on the day of its release.
The "Saturday Night Live" commercials, three at last count, are also minimal, featuring only the Daft Punk logo, the album's title or a disco-flavored performance of "Get Lucky" featuring Pharrell Williams and Nile Rodgers.
The ceremony featured performances from the Beastie Boys, who entered the stage on bicycles and skateboards, No Doubt singer Gwen Stefani being lowered from a giant clock and Nelly doing a duet with Pharrell Williams.
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That year rapper Pharrell Williams invested a "high six-figure" amount for a 30% equity stake in the company--enough to hire graphic designers to create slick brochures and a new website with color diagrams on Bionic's manufacturing process.
Diddy, Tinie Tempah, Jay-Z and Pharrell Williams.
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Sonically, this treatment of America comes across via a grouping of pedal steel guitars (instead of the usual string section), banging titanium and steel sculptures, and organizing "a who's who of drummers" in a 12-member drum circle, including Jason Bonham, Sheila E. and Pharrell Williams.
In the last few months the company has worked with creators including Counting Crows, DJ Shadow, Chester French and Pharrell Williams, and most recently skateboarding legends Tony Hawk and Stacy Peralta, who released the cult 80s skateboarding film The Search for Animal Chin via BitTorrent last week.
The ad with Mr. Williams, who is known as Pharrell, debuted at Coachella music festival, stirring up attendees' hopes for a surprise performance by the French duo and sending the rumor mill into overdrive.
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