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What if they were given a mobile app that would act like their personal stylist?
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Crew relaunched its personal shopping program under the new moniker Very Personal Stylist.
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Anthony, who uses a personal stylist, Khalilah Williams-Webb, is part of this trend.
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His leap to a glossy magazine cover was helped along by Khalilah Williams-Webb, his personal stylist, who now considers finding designer looks for a 6-foot-8-inch frame second nature.
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Part stylist, part personal shopper, the site figures out your tastes and your style genre with its unique style graph an algorithm that memorizes your purchases and likes, and then feeds you more items that are tailored just to your tastes.
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Lebenthal may be a fashion enthusiast, but she doesn't have a stylist or rely on a personal shopper.
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Beyond tracking consumer habits digitally and using data generated recommendations, brands can target sales even more effectively by offering a stylist or sales associate to provide advice and make one-on-one personal connections with the customer.
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