"As personal cloud services become ubiquitous and broadband speeds increase, there's very little reason for many consumers to use an optical drive on their computer going forward, " Gartenberg said.

CNN: Why disc drives are an endangered species

Canonical's personal cloud service, Ubuntu One, provides storage and media services, file sharing and a secure transaction service which enables partners to integrate their own service offerings easily.

ENGADGET: Canonical announces Ubuntu for smartphones, we go hands-on (video)

Storing data in the cloud is becoming hugely popular not just for consumers who use it to keep photographs and other personal data safe but for businesses which are increasingly using cloud services to offer back-end processing power.

BBC: Experts warn on wire-tapping of the cloud

The world's largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure at the convergence of the cloud and connectivity, creating seamless, secure, context-aware experiences for a connected world.

ENGADGET: HP goes display crazy, unveils eight new models, four IPS panels (hands-on)

Employees are accustomed to personal clouds that provide easy access to information over multiple devices and IT has embraced cloud services to gain cheaper storage and processing power.

FORBES: The world moves to cloud. Is it time for cloud-based mobile management?

The goal of Data Privacy Day is to educate people and companies on the vulnerability of personal data, including information shared on social networks, financial data and anything stored on cloud services.

CNN: Heather Kelly,

Qeo software modules address this problem by making devices, applications and over-the-top cloud solutions speak to one another to deliver simpler and richer smart home, entertainment, communication and personal media services.

ENGADGET: Technicolor's Qeo software aims to let connected devices speak the same lingo