Brands (except when acquired), innovation, corporate integrity and corporate citizenship--despite their obvious relevance to performance.

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While his crime spoke to failings when it comes to personal values, they had no relevance to his performance on the football field.

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It has no relevance to Gov. Palin's performance as governor or her potential performance as a vice president.

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Based on how the humans scored their relevance, the program can then use that as a basis for improving its performance.

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