So I'd like to pose this challenge to my fellow peer progressives (yes, I'm jumping on Mr. Johnson's bandwagon).

WSJ: Book Review: Future Perfect

Using its Community Impact Platform to create a fundraising challenge for two local animal rescues, Causecast leveraged social media, real-time reporting, peer recognition, instant donation processing, automatic tracking, micro and macro funding abilities, and good old competition with incentives to fire up the team and get them engaged in giving back.

FORBES: Is Your Company Barking up the Right Fundraising Tree?

The most significant consequence of these three developments is that, because command-and-control is unsustainable in our new wiki world, the biggest challenge facing traditional organizations is whether or not they can transform themselves from top-down hierarchies to peer-to-peer networks before someone else comes along, creates a competing peer-to-peer network, and puts them out of business.

FORBES: Connect