Aspiring paternalists assume that the nudging will be done by people of their intelligence, compassion, and character.

FORBES: Who Nudges the Nudgers?

Old-fashioned paternalists in the capitals of developing countries used to argue that poor villagers could not be relied on to look after natural resources.

ECONOMIST: Local difficulties

Soft paternalists argue that, without the power of the state behind such schemes, they will often break down: the sovereign consumer can always veto his own decisions.

ECONOMIST: Soft paternalism