Consider this: the ability to recycle paper, soda cans and more was possible 15 years ago, but almost none of us were doing it.

FORBES: Future Brand Superstars Will Align Consumer Values With Household Budgets

Newcastle-under-Lyme uses separate containers and bags for refuse, cardboard, plastics, paper, glass and cans, textiles and garden waste.

BBC: 'People are being given too many recycling bins'

It's used in everything from the lining of metal soup cans to receipt paper.

WSJ: Is It Safe to Heat Food in Plastic?

Remember those separate collections of cans and glass and paper, from every door step.

BBC

Its 300 plastic recycling bins are being replaced with 418 sleek aluminum bins some for bottles, others for cans and more for paper products.

WSJ: Trash Talk in New York City's Central Park

Big blue trash cans were being tossed around like a piece of paper in the wind.

NPR: Frightened Okla. Residents Opt To Flee Tornadoes