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Now, of course, the company consists of a lot more than its page-rank algorithm, which could easily be duplicated elsewhere.
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Or look at Google: Larry Page and Sergey Brin came up with their famous search algorithm by applying the ranking method used for academic articles (more citations equals more influence) to the sprawl of the Internet.
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First, Messrs Brin and Page came up with what was for some time the best algorithm for searching web pages.
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By the time Sun founder and angel investor Andy Bechtolsheim wrote Google its first outsider check for equity in August, 1998, Page and Brin had already proved the efficacy of their new search algorithm.
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The algorithm is that secret software machine that determines which videos the home page suggests for you, based on your watch history, trending videos, and the most popular videos on the site.
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