Over the last decade businesses have realized that one of the most effective ways to distinguish products and services in an overstocked marketplace is through design.
Shoppers can expect unpopular and overstocked models to be offered with the deepest discounts, while the hottest-selling rides may still command at or close to sticker price.
Their prices also seem to be so volatile, falling some months when dealers are overstocked and demand is low, and rising some months, especially when new models come out.
Some in the British press sneered: "A crusade has been started to force on London superfluous luxuries such as those overstocked across the Atlantic, " warned the British Weekly, according to Woodhead's history.