On Mersea Island they're going out of their way to make it easy for residents.

BBC

And I would say it's very unclear where they're going to come out because there are no easy answers.

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It's not that easy, it's not just going out there and singing and your voice comes out.

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When the going gets tough, the easy way out is to come up with justifiable reasons to move ahead without them.

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With the ease of switching smartphones as a starting point, consumer are going to find it increasingly easy to migrate in and out of ecosystems and also mix, match and integrate across ecosystems.

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Digging ourselves out of the hole that we've dug ourselves into is not going to be easy.

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It wasn't going to be easy as there were a lot of incredible athletes out there.

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