"Our ideal customer has a marketing department of one, and many times it's the founder, " Mr. Robertson says, adding that the economic downturn has forced many owners to optimize their day-to-day operations, taking on workers only as needed.
We have for centuries strived to live up to our founding ideal, of a nation where all are free and equal and able to pursue their own version of happiness.
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Split with a fork and toasted until the edges crisped, our muffins made ideal cradles for thick slices of Canadian bacon, poached eggs and a buttery blanket of hollandaise.
Sure it would be ideal if our managers and leaders treated us with love and respect.
That personality is ideal for our program here in New Jersey.
"It's a massive empty plot, which makes it the ideal site for our program, " he said.
Social media, a very strong force in our lives, seemed the ideal way of connecting my fellow students.
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With the perfect name, evoking Jack Armstrong the All-American Boy and moonwalker Neil Armstrong, his was an ideal saga for our media age.
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All of this means a tremendous branding opportunity for Turn, and ideal conditions for our PR agency, Access Communications, to do what they do best.
But if faith teaches us anything, it should be that our nostalgia is for an ideal we can only find after accepting, and passing through, the brokenness of a fallen world.
And that's work that I am confident Elena will carry out with integrity, with humanity, and an abiding commitment to the ideal inscribed above our courthouse doors: equal justice under the law.
"Our ability to create the ideal mix of device and cloud resources has resulted in a platform that completely changes the economics of television content creation, " said David McElhatten , senior vice president, studio and services for ActiveVideo Networks.
In that vein, I had to force myself to accept the fact that our portfolio, in an ideal world, should break down as follows: one would be a runaway success, most would plug along without huge gains or losses either way, and unfortunately, some will die.
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The ideal situation is that our energy needs will be met by a patchwork of technology.
"Our work is to discover the ideal narrative to walk into court with, " says Nicolas Economou, 42.
If the euro reaches par with the dollar, we would view that as an ideal time to increase our exposure to Europe.
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"When Grenville started Goldies in January 2008 he said then that the ideal person to be our patron would be Sir Cliff, " said Howard Cunningham-Smith, chairman of the charity trustees.
Maybe many of our resolutions fail because we miss the ideal point of transformation.
It is a community of conscience and an ideal place to report on our nation's commitment to the poor and how we're keeping it.
"In 80 major cities in China, CCB have almost 60% of all branches, making them the ideal partner to connect with our fans, " said United's Arnold.
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The very notion that we expect our vegetables to conform to a visual ideal is ludicrous in the first place, as anyone who has ever raised a homegrown carrot, spud or bulb will attest.
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In an ideal world, we would control our own personal content.
"Our new Acer H Series displays are the ideal all-around monitors due to their flexibility, Full HD resolution and excellent viewing angles, " said Chris White, senior director of product marketing for Acer America.
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And we have demonstrated our willingness to accept cuts that in an ideal world we would not support in order to reach a compromise and find common ground because nobody can get 100 percent of what they want in a process like this.
But our business model and unit economics are about as ideal as you can get for a food company to absorb Obamacare.
It allows us to measure the quality of our experience, to compare it to an abstract ideal, and to yearn for change.
Basically all of us women that can make it on our own are screwed when it comes to the ideal of a successful future relationship.
We had all gone to that party with a common objective -- bring chocolate, eat chocolate and be happy -- only to be separated by our different interpretations or standards for what constituted "ideal" chocolate.
"When you look at what it's done in terms of getting the food product in ideal conditions into the supermarket, into our homes so that we can consume it, to maintain it so to make sure it's healthy, to make sure it's in perfect condition, it's got a very, very important role, " he said.
"It's definitely not ideal to be dripping sweat in front of our employees, but I'm not going to miss a workout, " he says.
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