This situation clearly illustrates how the way our brain works can undermine even our best intentions.
Strategic thinking engages other parts of our brain in synthesizing in addition to analyzing.
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At a deeper level, it has to do with the way our brain works.
It is just how our brain works, thanks to millions of years of evolution.
Our spending behavior is the result of our upbringing, our brain chemistry and our current life situation.
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The problem is that our brain wants to extend trust once it has been extended to us.
It is the most abundant peptide in our brain, affecting everything from heart function to sodium balance.
The biological portion of our brain didn't go away but the nonbiological portion will be much more powerful.
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Our brain may only identify one or several of these molecules, but our nose is indiscriminate--it reads them all.
Mr. GLADWELL: The bell curve is kind of permanently imprinted in our brain.
The reptilian part of our brain tells us to trust what we see more than any other sense .
Those precious seconds add up (but as my colleague Quentin Hardy asks, is it at the cost of our brain?).
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What our brain has to do with it It's at least some comfort that we're biologically programmed to do this.
When we pause to examine a thought bubble, we can use our brain to layer logic on top of the emotion.
Basically, this allows us to tune off a lot of our brain, which allows it to better restore its willpower reserves.
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"You know, he beat into our brain that we were going to come out and we were going to dominate, " Bustos says.
This fear involves more modern parts of our brain in the cortex.
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As brain imaging technology has advanced, so too has our understanding of how our brain processes information, assesses potential risks and makes decisions.
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"When we suffer for something, our brain goes, 'Wow, I really suffered hard for this, I must really want it, ' " he said.
Give us your idea in a simple drawing so we can use more parts of our brain to understand what you are saying.
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When we learn of Oprah Winfrey's success story, our brain takes note and concludes that maybe, we too may become immensely rich one day.
More than any other animal's, our brain develops outside the womb, and those early experiences profoundly shape our personalities and view of the world.
The muscle movements are a direct result of subconscious processes, the part of our brain that is steering us to what we really want and think.
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The entertainment and challenge of games help us fight boredom, kill time, stimulate our brain capacity, socialize our networks as well as reach achievements and gain rewards.
Ironically, 'units' become even harder to compute when we've had a drink, because the part of our brain that works that sort of thing out switches off.
In particular, it involves ignoring your own needs and focusing your attention on the person speaking, a task made much more difficult by the way our brain works.
Scientists argue the more someone like Clooney appears--be it on television, on film or in tabloid spreads--the more his image begins to wear a neurochemical groove on our brain.
The researchers now want to find out how this drives our music tastes, and whether our brain activity can explain why people are drawn to different styles of music.
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