Other tweaks suggested by the report include using the .jpeg image format instead of other file types like .gif and .png.

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This whole frustration goes for several other file types as well, such as movies, images and even files that use the standard Google Doc format (Gdoc spreadsheets, for instance, can be emailed in PDF format, but can't be directly saved onto your device that way by default).

ENGADGET: Google Drive preview: an in-depth look at features and functionality

The moral of this story is that information hoarding in order to leverage Big Data tools may work in the structured data world, but will not work in the broader information world that includes unstructured content (the Word file, PowerPoint presentations, CAD files, audio files, and other large data types that dominate corporate information stores).

FORBES: Information Governance Even More Important In The Era Of Big Data