People could choose to drink less, or switch to vodka or beer.

BBC: How would a Scotch whisky bottle tax work?

Two years later, they were less likely to drink or binge-drink than high-risk students who had not had the therapy.

BBC: Therapy 'could cut teen drinking', researchers say

There was overwhelming support for the idea of police taking DNA samples from people charged with sex offences or murder, but less than half wanted samples taken from people convicted of drink-driving or shop-lifting.

BBC: Genetic data 'insurance fear'

Plain coconut waters can be an ideal beverage for those who are looking for a drink that is less sweet than soda or juice, but the calories can add up if you are not careful.

FORBES: The Truth Behind The Coconut Water Craze

Or why not campaign for the French, especially men, to smoke and drink less?

ECONOMIST: Health care in France