An entire branded social game could also open up more opportunities for the brand to tie real-world events with in-game ones.

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Once the major issues of the revenue split, the rookie scale, and the Salary Cap were agreed to and a deal was imminent in late July, there appeared to be a rush to tie up loose ends of the deal so that training camps could open, players could be paid, and games could be played.

FORBES: Pro Football Players Face A Tougher Game Of NFL Tag

Antrim will open up with a home game against minnows Kilkenny while Cavan have an away tie against Roscommon.

BBC: SPORT | Northern Ireland | Gaelic Games | Forde could miss Fermanagh game