One was looking to get publicity for his political Web site.

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Six months later, the Sex Pistols fell apart - allegedly because of McLaren's plan to fly them to Brazil to hook up with Great Train Robber Ronnie Biggs, one publicity stunt too many for Johnny Rotten.

BBC: Malcolm McLaren: The man and the music

The powerful forward is a huge star in his home country and has admitted avoiding the glare of publicity was one of the reasons for him signing a new contract with Sale.

BBC: Chabal is one of the biggest rugby stars in his home country

One reason for conflicting cases is that there isn't just one law on the right of publicity.

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But even amid the media scrutiny, he made himself available for interviews and publicity appearances, including one that tried to set him up with a new wife.

BBC: Christopher Dorner: Police officers who kill

If realized, however, such a Baker-Gorbachev plan would amount to a shortsighted publicity stunt for the Administration -- one with potentially dangerous long-term consequences for America's vital interests in its own hemisphere.

CENTERFORSECURITYPOLICY: Center For Security Policy

The One Laptop Per Child initiative in particular gathered significant publicity and hype for its admirable goals, but people implementing it in many countries appeared not to have thought through the professional development teachers would need or, even more importantly, a redesign of the schooling model itself to leverage the considerable benefits that digital learning can deliver.

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Hey, I say if one person buys her book based on this recent publicity, then good for Graves.

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To attract donations, BBF depends mainly on its reputation, word of mouth and occasional local publicity when one of its 200 annual cargo containers leaves the warehouse for a hot world disaster spot, such as the 2004 Indian Ocean tsunami or, a rare domestic effort, 2005's Hurricane Katrina.

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