Unable to chart a course forward, reacting to market leaders, and hoping customers will seek them out because they were once great.
Two stars at the top of their profession, once great friends but no longer close, and suddenly one comes clean to the press about how the relationship turned frosty.
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Someone who can take a once great retail chain with tremendous geographical reach, strong legacy and roots in selling high margin hard to understand products and turn it into a profit center.
United fans are not only being asked to accept that their once great club can no longer compete for the worlds great players, we can no longer even afford to keep our own developed young talent.
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Leeds began the last decade at the top of the Premier League and challenging in Europe until a financial meltdown saw them slip down the divisions, but the current side under manager Simon Grayson are restoring pride to a once great club who were winning at Old Trafford for the first time since 1981.
Still, there is good, if not great news for the once-great American automaker.
Shirtsleeves to shirtsleeves in three generations: That's the familiar story of so many once-great American fortunes.
Clearly Nascar has much to gain from a return of the once-great manufacturer's rivalry.
Once-great software houses like Lotus, WordPerfect and Borland are mere shadows of their former selves.
The amount of processing power, once the great hurdle in getting anything done, now matters less.
Once a great, innovative company, Nokia is now failing to compete in a disruptive market.
Perhaps the burial of once-great Motorola will wake up others headed down this path to doom.
We should be getting used to the depressing spectacle of once-great corporations begging for assistance from Washington.
Today, little remains of this once-great company beyond a tarnished brand name, still being dragged through successive bankruptcies.
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There is virtually no one left in that once-great ndustrial enterprise who has ever designed, tested, or produced a nuclear weapon.
Nothing less than bringing back to life a once-great franchise and the image of National Pastime rests on these two things happening.
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It is another sad chapter in the decline of a once-great company and a reminder of the risks involved in single stock concentration.
Once one of the best selling series on consoles and a pop culture staple, Activision is now killing the once-great franchise Guitar Hero.
President Obama and our elected representatives regularly wax eloquent about job growth, innovation and the opportunity and future for the once-great United States.
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Eventually you make your way to the Knight Artorias himself, a once-great knight of Gwyn now corrupted by Manus, Father of the Abyss.
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And if such an idea were to materialize, I would eagerly pay double the going prices to taste again what was once so great.
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Kodak, Dell, and many other once-great names have become victims.
The Liberal Democrats, a coalition between the distant heirs of a once-great governing party and more European-style social democrats, have not yet made the same jump to the radical middle.
Apparently prodded by the once-great Bruce Bartlett, little-known Bentley College economics professor Scott Sumner is the latest self-proclaimed intellectual in the world of tenure to take on the notion of a gold-defined dollar.
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His bounty hunter, once a great cop, takes on the job of reeling in his ex-wife, an ace New York journalist on the lam, played by Jennifer Aniston, in skintight dresses and clacking heels.
The great buffalo herds of the Americas once stretched across the Great Plains, but by the time the tragic buffalo slaughters of the West were over, there was only one herd left.
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