Only 50 have flown since the model entered service in 2012, but the manufacturer struggled for years to bring it on line and has several hundred orders in the pipeline.

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Others can easily dig into the details of orders, which are available on line at The American Presidency Project.

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And even becoming a portal for other on-line retalers by routing customers to their sites, and even taking orders for products shipped from other e-tailers.

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It was with the occasional chain or specialty store that Bathum made some headway--and his biggest mistake:He failed to line up a dedicated sales force and didn't bother to follow up on orders.

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It was with the occasional chain or specialty store that Bathum made some headway--and his biggest mistake: He failed to line up a dedicated sales force and didn't bother to follow up on orders.

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The circuit-breaker restrictions apply to that stock on the next day of trading as well, and short sales would stand in line behind sell orders from other traders.

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