Spend a bit more on a quality designer and copywriter to put a really nice gloss on your inbound and outbound marketing components, even those ads you run in local community newspapers.
FORBES: Don't Skimp on Creative Quality - It Affects the Price You Can Charge
Bent replaced the injured Defoe, who limped off after Johnson's goal, and he finally got on the scoresheet for England with a confident finish two minutes from time to put another layer of gloss on a fine display from Capello's side.
Mother-of-pearl is used as a pristine gloss on the instrument cluster, knobs, and clock.
One factor is a certain human soul-sickness that's impossible to put a constructive gloss on.
For many managers, putting a gloss on a dealership might seem far afield from hard-nosed brand investment.
Even the most committed globaphobes should find it difficult to put a negative gloss on all this evidence.
Although they once put a gloss on everything, the darker side of life is what now catches people's attention.
It is possible, too, to put a positive gloss on the changing nature of research funding in the universities.
This put an unhappy gloss on Mr Major's repeated claim that his ambition was to turn have-nots into haves.
ECONOMIST: And some Tories won��t stop stamping on John Major��s fingers
More likely, China will now try to patch up relations with Britain, and keep putting a positive gloss on Copenhagen.
Carney touched down early in the second half with Quinlan and Horan putting a gloss on the scoreline late on.
And after Roberts had gone close in the dying moments, the Millwall striker put the gloss on a resounding victory with his double.
Mandzukic departed for Mario Gomez and the Germany striker netted a hat-trick inside six minutes to put an emphatic gloss on the result.
Mr Darling does his best to put a favourable gloss on Labour's performance, pointing out that Britain has one of the lowest levels of debt among big economies.
Murphy puts a high gloss on dysfunction, and the tediously drawn-out scenes that are constantly punctuated with high-energy seventies songs counteract any potential emotional connection with the characters.
Paint is a two-tone finish with blue gloss on the snub-nose body and glossy black for the windshield pillar, the two roof sections and the rear window area.
FORBES: Los Angeles Debut: The Lamborghini Aventador Roadster
But the best spin in the world can not put a gloss on the most pressing problem facing the government at the moment, which is how to increase lending.
All the leadership candidates would subscribe to these, although in Mr Clarke's case with a Europhile gloss on the nation state, and in Mr Redwood's case with an added dash of populism.
However, because the elections are being fought under a new system of proportional representation, the overall number of Tory seats will rise, which should help Mr Hague put a positive gloss on the results.
But there was to be no fairytale turnaround for Bolton, and instead Spurs - who were themselves energised by the half-time introduction of the lively Eidur Gudjohnsen - put the gloss on the win with a late fourth.
The optimists' gloss on all that was that Italy's financial woes are being quarantined - and the rest of the eurozone is galloping towards the kind of fiscal integration that would (at the last) allow the European Central Bank to (in effect) underwrite the credit-worthiness of all member states (see my post, The eurozone's borrowing costs may stay lethally high, for more on this).
But there is a tendency on these occasions to gloss over problems.
In the past I have painted a tiny vestibule poison green, and I am planning on deep, high-gloss turquoise for an upcoming project.
Behind the gloss you see on TV--the rousing keynote speeches, a candidate's formal acceptance of the nomination, the unwavering celebration of a particular party--the conventions are schmoozefests for business and lobbying interests.
Also new are larger air intakes ahead of the front wheels, which have 19-inch alloy rims in matte black, and an optional style package that offers high-gloss black paintwork on the underside of the front spoiler, front and rear grilles.
FORBES: Lamborghini Premier: The Gallardos LP 560-4 and LP 570-4 Edizione Tecnica
Finally, enough gloss had rubbed off on him that he is now deemed capable of anything.
Nicky Kinnaird, the force behind the upscale Space NK apothecaries, said that lipstick, more than gloss, is firmly on trend.
Use as a lip gloss, then smear a dab on your cheekbones for a healthy glow.
As you work upwards around the edges, that brushed finish carries on up the sides, and flanks the gloss black of the frame around the display with sharply cut edges.
ENGADGET: HTC Desire X review: one last hurrah for a former flagship?
应用推荐