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To the extent that OK Cupid has any abiding faith, it is in mathematics.
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In fact, pre-OK Cupid, Yagan was involved in launching a peer-to-peer file sharing service of his own, called eDonkey.
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Essentially, OK Cupid opened a parlor-game emporium and then got down to the business of pairing off the patrons.
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All four founders maintain profiles on OK Cupid, but they are all married, and they all met their wives the analogue way.
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Friendster and MySpace doubled as online pick-up spots, but these days people set up separate profiles on Match.com or OK Cupid if they want to find dates.
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In the past nine months, OK Cupid has sold its raw data (redacted or made anonymous to protect the privacy of its customers) to half a dozen academics.
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Gregory Huber and Neil Malhotra, political scientists at Yale and Stanford, respectively, are sifting through OK Cupid data to determine how political opinions factor in to choosing social partners.
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As a company whose business proposition has gone from kind of weird to utterly commonplace in the space of a few years, OK Cupid has always been comfortable with novelty.
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On OK Cupid, the questions are submitted by users.
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Owing to high traffic and a sprightly character, OK Cupid was also perhaps the most desirable eligible bachelor out there, until February, when it was bought, for fifty million dollars, by Match.
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In truth, the most radical part of Crazy Blind Date (whose name and basic concept OK Cupid toyed with in an earlier form more than five years ago) may be the way users are asked to express their satisfaction or lack thereof.
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