The OIA recently released figures tallying the state-by-state impacts of outdoor recreation, including direct spending, jobs, salaries, and tax revenue.

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North of Imerovigli, Oia, the highest village on the island is the most romantic and the busiest with its cluster of restaurants and shops.

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The products within the OIA are diverse, from footwear to filters for water, all aimed at getting us out from behind our desks and into the great outdoors.

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The village of Oia on the northern tip of the island offers excellent, unobstructed sunset viewing and the east side of the island has black-sand beaches at popular resorts such as Kamari and Perissa.

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