Those who stuck to wine had the biggest reduction in cardiovascular events, such as heart attacks, compared with non-drinkers, heavy drinkers or those who drank other types of alcohol.

BBC: NEWS | Health | Alcohol 'quickly' cuts heart risk

Compared to non-drinkers, risk of stroke was reduced by 14% in those drinking 2 cups per day, by 17% in drinkers of 3-4 cups per day, 13% in drinkers of 6 cups per day, and only 7% in those drinking 8 cups per day.

FORBES: Does Coffee Drinking Really Protect Against Devastating Diseases?

Adults over age 65 who drank one to six alcoholic beverages over the course of the week turned out to have a lower risk of dementia than non-drinkers or heavier drinkers, according to a 2003 study published in the Journal of the American Medical Association.

FORBES: Eight Healthy Reasons To Drink Beer

The French scientists looked at 163 non-drinkers who had fatty livers - where fat deposits build up in the organ, potentially leading to formation of fibrous tissue and then to cirrhosis or even liver cancer - to see how many of them had the sleep disorder.

BBC: NEWS | Health | Sleep disorder liver disease link

Will non-Pepsi drinkers switch from a competing product because of the commercial?

FORBES: The Super Bowl Winner: The Franchises, Retailers, and Fans

In fact, Apremont shows up so often on labels that non-Savoie-savvy drinkers might be excused for thinking it, too, was a grape.

WSJ: Not Just for Fondue: The Fresh Whites of Savoie