Yahoo Japan has been dead money for some time now and the fact it popped, a few months ago, was the time to cash in all the chips no questions asked.
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But the real goal is to have nanoscale transistors ready when silicon chips can no longer deliver annual increases in computer speed.
It is no longer just about chips and beer, or about watching the game, or even the billions of dollars brands spend in advertising.
The chips require no additional equipment and minimal training to use.
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This Super Bowl Sunday, with its football heroes whose televised exploits are bracketed by commercials for beer and corn chips, will be no exception.
Its latest 600-series graphics cards use a mix of 28nm and 40nm chips, which are no better (in terms of transistor size) than AMD's latest 28nm graphics cards.
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And Intel said on a conference call it doesn't plan to bundle McAfee's software with its chips, so there are no obvious revenue synergies.
And what you see in the store is what you get: no baiting-and-switching for faster chips or more memory.
Britain has instead specialised in design: ARM, the Cambridge firm behind the chips used in iPhones, does no manufacturing.
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"Money is still seeking the relative safety of blue chips, and it is by no means a sign of great investor confidence, " says John Schloegel, an analyst at All-Star Fund Trader.
Lesley Fionda from Epsom, Surrey, said by half-time in the second of two games at Wembley Stadium on Sunday night there was no milk for teas and coffees and fish and chips and steak and sausage baguettes had run out.
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In the past, PC makers have been reluctant to use AMD chips in business PCs mainly because there was no compelling reason to do so.
But a steady diet of it may be no different for my mind than a daily bag of chips and a Big Gulp for my gut .
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The 90nm chips include 2MB of L2 cache, consume no more than 125W of power, and can support 800MHz DDR2 SDRAM, all based on AMD's Socket F workstation infrastructure.
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Consider that the real blame should really be with Congress for continuing to write legislation that chips away at corporate tax bases while providing no real opportunities for corporate growth.
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Now Reuters cites a source close to one of the companies as saying that executives from Intel and Apple have indeed discussed the issue of providing chips for Apple devices in the last year, but no agreement has been reached.
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Eating a bag of potato chips a day gives you 100 times this level, but no one cares since the fat and salt will kill you a lot faster than any radiation.
With no loss of performance Sony, for example, has gradually reduced the number of chips inside the PlayStation 2, cutting costs and enabling it to sell the consoles at a profit.
But fuel from algae might make no less sense than trying to make fuel from prairie grasses or corn cobs or wood chips.
But when the bust came, instead of standing behind his word that he would repay the debt, Murphy showed that his word was no good and instead engaged in a series of transfers and actions to try to sneak his chips back off the table.
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All of these storage technologies are based on flash memory chips that are more expensive than Iomega's PocketZip disks--but they have no moving parts.
Every sports parent, particularly those who have children who love or appear to be good at a certain sport, has to make the decision as to whether the right thing is to go all in, no matter what the cost, or decide to treat the activity as secondary, and let the chips fall where they may.
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