That trend will accelerate after this redesign because newsfeed real estate will become even more valuable.
"Putting ads there is exactly the same as putting ads into your newsfeed, " she explained.
At the center of Chatter is a newsfeed, where you can provide status updates to employees.
For sure, Graph Search will be more useful than Timeline or NewsFeed, at least for me.
Finally, on mobile, she says marketers are embracing newsfeed ads on mobile and desktop.
FORBES: LIVE: Facebook Shares Soar As Q3 Ad Revenue Growth Accelerates*
Newsfeed ads are eight times more engaging and have 10 times the ad recall.
FORBES: LIVE: Facebook Shares Soar As Q3 Ad Revenue Growth Accelerates*
The actual newsfeed ranking process requires a lot of probabilistic computations and newsfeed requests are actually CPU-bound.
FORBES: What Were The Techniques Prismatic Used To Achieve Such Snappy Performance In Its iOS App?
When your friend "likes" Wiggins Widgets' new TV advert, that is likely to pop up in your newsfeed.
Except maybe finding out via your Facebook newsfeed that your college ex is dating someone from your fraternity.
The Facebook newsfeed is 5 years old and searching for pretty pictures on Google Images is ancient.
Kirjner thinks the driver for the strong results will be improved monetization of the Facebook newsfeed on mobile devices.
FORBES: Facebook: Bernstein Ups To Outperform; Bullish On Mobile
And the Newsfeed itself could communicate information implicitly and intuitively about the differences, for instance, in popularity between Timeline updates.
FORBES: Famo.us Pushes The Physics Of Searchable HTML5 Into A Whole New Universe
"The newsfeed crushes my soul on a daily basis, " said another friend whose wedding pics I recently ogled on Facebook.
So, the feature in the upper right-hand corner of the newsfeed now shares what your friends are listening to or watching.
Probably the less controversial of its two new offerings, the redesigned newsfeed launch will roll out in the next few weeks.
So instead of the lock screen, you'll see Cover Feed, which is essentially Facebook's Newsfeed presented in a highly visual format.
Once it is clear that it is a filtered feed, the platform goes from absolute (THE newsfeed) to relative (A newsfeed).
FORBES: How Facebook's Empire Of Opacity Is Hiding Posts You Want To See
By uploading the images as a photo or an album, it would take up much more real estate on the newsfeed.
Since that change, Facebook has seen 80% increase in iOS Newsfeed items seen and a similar increase in Likes and engagement.
FORBES: Live: Facebook Q3 Earnings Call: Mobile Way Up, Zynga Down
For now the new page feed they are selling as flavor the month is just as filtered as the newsfeed is.
FORBES: No Brand Shakedown, Says Facebook--Here's How Page Posts Reach Fans (Or Don't)
In fact, while the giggling, gurgling, smiling faces are cute, seeing them on my newsfeed helps put my own choices in perspective.
Like e-mail spam with a spoofed identity, the Related Post shows up in a newsfeed right under the user's name and picture.
The subscriber, Vox Media marketing director Callie Schweitzer, thought the photo was a public one when she spotted it in her newsfeed.
And to that point, knowing that Timeline is visually stimulating, images will become increasingly important in making it into the Newsfeed more often.
FORBES: Facebook: Will Timeline Force Brands To Shift Strategy?
For an even greater sense of personalization, users will be able to sort newsfeed information using filters such as Photos, Music and Friends.
It is similar to Beacon, the free program that allows Facebook to track users' purchases and broadcast them as a newsfeed to their friends.
Judging by the fretful litany of symptoms that pops up in my newsfeed during flu season, this is still a socially acceptable response to illness.
FORBES: Millenials Must Stop Advertising Their Insecurity And Incompetence
Also, a new study from Facebook ad firm TBG Digital shows that mobile newsfeed ads elicit far more clicks than more conventional ads.
Then newsfeed, platform apps, Like comment, Like button, Groups, and Messages.
In addition to mobile, further monetization of the PC Newsfeed and the positive impact of the Facebook Exchange on right-hand-side column CPMs will help drive growth.
FORBES: Facebook: Bernstein Ups To Outperform; Bullish On Mobile
应用推荐