For this reason especially, the promoters of the new orthodoxy dislike being called traditionalists.

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Buzzfeed, for example, is building a new kind of news organization that horrifies traditionalists but has attracted millions of visitors.

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While some coaches and chefs applaud the improvisation the new rules will bring to the event, traditionalists worry they will undercut the precision of the cuisine, as once espoused by Bocuse himself.

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But over the last five years, college baseball has become the incubator for a new approach that has some of the sport's many traditionalists fired up.

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The original Wii made waves, with gaming traditionalists up in arms about motion controls and legions of new casual gamers lining up to play, but the Wii U is less revolutionary.

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We've had the Tory "mods" (modernisers) and "rockers" (traditionalists) but education spokesman Eleanor Laing has gone one better and invented a new breed.

BBC: Playing the favourite