Disruption, that buzzword that gets tech geeks and venture capitalists excited, has all its usual negative connotations for the cable industry.

FORBES: TV Cord-Cutters: Who You Are And Why You Scare Bigwigs

Earlier, Business Secretary Vince Cable said Britain "shouldn't be panicking or be unduly negative" about the crisis in the eurozone.

BBC: David Cameron defends 'make up or break up' euro warning

On the subject of Greece and the eurozone crisis, Vince Cable believes the UK should not be "panicking or taking an excessively negative view".

BBC: Cable: UK 'good place' for car industry

Time Warner Cable seems to be up to the challenge by redefining customer engagement and changing the conversation from negative to positive by positioning itself as an enabler of enjoyment.

FORBES: Turning Time Warner Cable From A 'Dumb Pipe' To A Powerful Brand