Mr. Lin's circle of advisers is smaller than that of other NBA stars.
Former NBA stars, Patrick Ewing, Alonzo Mourning are also expected to attend.
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Players can pick from a number of NBA stars since the game has an NBA license, while create-a-player and create-a-team modes will let gamers build custom rosters.
Chinese companies are also tapping NBA stars for endorsement deals.
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Anthony is among the wave of NBA stars who have prioritized fashion down to idiosyncratic details, migrating away from blankety suits and garish ties to slimmer-fitting Ivy League looks: sweaters, tweeds, thick-rimmed eyeglasses.
The game paired Special Olympians from around the world (including players from Italy, China and Africa) with NBA legends like Dikembe Mutombo, WNBA players and current NBA stars for a forty minute unified game.
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Gone from last year: Lance Armstrong (our list is for active athletes only), White (now that we're a year past the 2010 Winter Games), Ohno (ditto), and NBA stars Kevin Garnett, Dwyane Wade and Kobe Bryant (probably just random, though Wade's stature decreased a tad with LeBron James joining his team, and Garnett is another year older).
And with the NBA lockout over, both EA and 2K Sports can focus on current NBA All-Stars for their covers.
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With a potential NBA lockout looming in the distance, these video game deals ensure that hoops fans will have some form of new basketball featuring NBA All-Stars like Derrick Rose, LeBron James, Kobe Bryant and Dwight Howard.
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The anticipation of the WNBA superstars, Candace Parker, Diana Taurasi, and Tamika Catchings, competing for a record fifth consecutive gold medal and NBA all-stars, Kobe Bryant, Kevin Durant and LeBron James, playing on one unified team did not disappoint basketball fans.
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The behemoth from Beaverton, Oregon has already shown how much it values the Chinese market by signing sponsorship contracts with stars like NBA phenom Jeremy Lin, tennis star Li Na and Olympic hurdler Liu Xiang.
The NBA is a league of stars and it aggressively markets those stars more than any other sport.
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Whether they are NBA basketball players, movie stars or hedge fund managers, the local shops, restaurants and others benefits from their presence.
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Not surprisingly, eight of the ten most influential athletes hail from individual sports (cycling, speed skating, snowboarding) or from the NBA, which markets individual stars over team brands.
The outlook for the NBA is strong, with stars like LeBron James and Kevin Durant in their prime and formerly weak franchises revitalized in the big markets of New York (Nets) and Los Angeles (Clippers).
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Unlike the NBA and a handful of top stars from the NFL, baseball tends to produce marketing stars that shine in their respective local markets more than they do on the national stage.
"The gods of the NBA have decided that they want stars to be stars, but defense makes the college game more of a team sport, " says Dave Odom, who coached Duncan at Wake Forest.
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Los Angeles added two-time MVP point guard Steve Nash earlier in the offseason, and the two new stars join five-time NBA champion Kobe Bryant to form a dominant trio of top-five players at their respective positions.
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When it comes to pro sports, the NBA Playoffs are currently dominating the headlines as stars like LeBron James and Stephen Curry entertain fans around the globe.
During a recent development meeting, Mr. Robbins dispatched a video crew to London to follow an up-and-coming band, Mindless Behavior, and discussed how to corral stars for interviews at the coming NBA all-star game in Orlando, Fla.
As a member of the Orlando Magic, Howard grew increasingly frustrated with what he perceived to be an average supporting cast in a league that requires teams to have multiple stars to succeed, despite an NBA Finals appearance in 2009.
The diagnosis raises doubt over the playing future of one of the biggest stars in the National Basketball Association (NBA) and one of the most famous celebrities to hail from China.
But Thursday night, Popovich and the Spurs stuck it to the NBA and commissioner David Stern by having its three stars, Duncan, Tony Parker and Manu Ginobili, plus starting guard Danny Green sent home to San Antonio to rest, while the remaining Spurs faced off against the Miami Heat in a nationally televised game from Miami.
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The NBA is filled with players who are either All-Stars or borderline All-Stars.
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In one corner, the NBA playoffs, with popular commentators like Charles Barkley, known stars like Carmelo Anthony and major surprises like the savvy Stephen Curry.
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"And all the ones that I've observed and I've watched and I've seen, somewhere they've always gotten better, " said Heat President Pat Riley, talking about all the game's stars that he's witnessed in his 46 NBA years.
Though Mr. Stern received a stroke of luck in that regard, he was still savvy enough to realize the importance of marketing these individual stars in order to maximize fan interest for the NBA as a whole.
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The defending NBA champions won each game by double digits, getting contributions from their stars and subs alike.
After former leveraged buyout billionaire Tom Hicks crapped out with the Texas Rangers and Liverpool and his Dallas Stars were sold in bankruptcy court, and with the recent NBA lockout, you might think these savvy investors have better things to do with their money.
He is one of the country's biggest stars and is credited with boosting China's interest in the NBA. During his nine seasons with the Houston Rockets, his games were broadcast on national television in China, and he was selected to carry China's flag during the opening ceremonies at the 2008 Olympics in Beijing.
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