The problem for the wildly overexposed Affleck of the early 2000s was that the attachment of his name to any project was the equivalent of admitting in advance near certain box-office death.
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The code name and scope of the project and other details of the effort were reported on Friday by the New York Times in an adaptation from a coming book.
Networking giant Cisco is short for San Francisco and enterprise software maker Oracle was the name of a CIA project the founders previously worked on.
It turned out that the lawyers, working under the name of the John Adams Project, wanted to call the C.
With the suitably mysterious name of "Project 1640, " the new instrument is the first of its kind that's able to directly spot planets orbiting distant suns -- as opposed to existing systems that use indirect detection methods to determine the orbit of exoplanets.
ENGADGET: Project 1640 offers new way to search for planets beyond our solar system
But even the government's firmest critics agree that the magnitude of the project and the involvement of a brand name such as Disney's will boost local confidence - a vital first step if people are to start spending again and the economy is to be reflated.
Then there is the Manhattan Project, the name given to America's development of the atomic bomb during the second world war.
It's difficult to attach any particular issue to Mori's name, except for the kind of big-ticket project that ldp politicians typically love.
So Four Seasons undertook the management of the lodge while also doing extensive renovations, and did not put its name on the project for nearly three years, until mid-2012, when everything had been upgraded to meet its lofty standards.
In a case that was later dismissed, actress Tara Reid sued the owners of the Sky Las Vegas Condominiums project in 2005 for using her name alongside a lewd joke in an advertisment for the project.
The project was given its name because of the spiral shape it would form from Langlees to Laurieston and Polmont.
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This would make it a global project worthy of the Olympic name.
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Mr Martelly ran an unusually slick campaign, enlisting the help of election consultants to project a more serious image than that of the flamboyant musician who made his name playing compas dance music in the 1980s.
For our visit we were stayed in a crashpad (an inappropriate name for a luxury apartment at The Ogden) for two nights, courtesy of the Downtown Project, so we both got to see what Downtown is really all about in 2012.
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Razer had to change more than Project Fiona's name to stay under budget, of course -- the prototype's handlebar controllers have migrated to an optional gamepad dock.
My Visual Diary (trying to come up with a better name for it) Instagram project began as an attempt to deal with and respond to the world of social media which people of my age are sometimes reluctantly dragged into.
Between Wasteland 2, Project Eternity, and now Torment: Tides of Numenera (just to name a small handful) the crowd-funding site seems particularly suited to appeal to that old-school nostalgia.
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The Personal Genome Project confirmed that 97% of the names matched those in its database if nicknames and first name variations were included.
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