My initial reaction is to question whether companies can actually pull this off and, if so, at what cost to consumers.

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"My initial reaction was the foul was a free-kick or a yellow card but it didn't seem to me a red, " said Coyle.

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But overall my initial reaction to the device is positive.

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I'm trying to recall my initial reaction to the device.

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"My initial reaction was 'come on, just get on the plane, it'll be fine, '" says Tony, sitting in the small apartment he's borrowing from friends who are out of town.

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My initial reaction was- this is great!

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My initial reaction: Whiskey Tango Foxtrot.

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When I broached the subject to my wife and her initial reaction was more surprise than outright rejection, I knew we might be able to make it work.

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