It would have been so easy for him, my charming brother, to make a sleek drama of his story, but he did not.

NEWYORKER: Cell One

Of course though, through the commercial breaks, my brother was just as charming as ever and Pat Sajak just loved him.

FORBES: Wheel of Fortune helped fund Chic CEO

Now, although my husband is handsome, charming and incredibly smart, that is not why I married him. (Laughter.) It's not.

WHITEHOUSE: The White House

But as you know, although my husband is handsome, charming and incredibly smart, what I tell people -- and especially young people -- because I get to travel around to a lot of college campuses -- and I tell young people that that is not why I married him.

WHITEHOUSE: Remarks by the First Lady at a Campaign Event

"Punishment for my sins, " says the charming, 69-year-old bank chairman, a diminutive paterfamilias almost lost in a vast lemon-tinted office near the stock exchange.

FORBES: Athens At The Crossroads

Next, a company that makes an annual appearance on game day, but this time that gets my vote for its happily unexpected take on the topic: the charming Budweiser tale of the little Clydesdale that grew up and succeeded in life.

FORBES: P&G, Bud, and Jeep Know the Three Things That Give a Brand -- and a Super Bowl Ad - the Edge

"On the one hand, I don't like it because my story was not defined by who I am dating, by some prince charming, " she asserts.

WSJ: Natalia Vodianova Moves Beyond the Runway