The developed equipment is easy to use, and has a lower cost, so allowed the execution of the multiple field experiments necessary to obtain good and valuable information to study the runoff generation and soil losses processes.

UNESCO: AQUATACAMA

Finally, the combination of multiple channels, markets, and devices highlights the most significant challenge of all: real omni-channel execution and insight in a world of applications that were not built to work together.

FORBES: Making Omni-Channel Retailing A Reality