Broadsoft ( BSFT, 39) of Gaithersburg, Md. makes software that enables telecommunications companies to deliver voice and multimedia services over Internet Protocol (IP) networks.
This allows mobile operators to leverage cloud computing to optimize virtually any video and other multimedia on crowded cell towers, including 3G and 4G LTE networks.
Analysts say enabling technologies like GPRS (a packet-networking upgrade for GSM networks) and WAP will spur the growth of data and multimedia services, as well as drive corporate use of mobile data services.
Rocket Optimizer on average provides mobile networks a 60 percent boost in capacity by reducing the size of video and other multimedia content as needed to fit the available bandwidth.
Futuristic handsets that can handle multimedia, rather than just text messages, can download news and information faster and can connect easily to corporate networks are hugely important to all mobile operators.