Also on display are the slick new E50 MP4 Player with 52 hours of continuous playback, the E100 Season II, a revamped version of the original E100 Multimedia MP3 Player, and the truly eye-catching Mplayer Eyes MP3 player.

ENGADGET: 4.3-inch P7 highlights iriver's CES 2009 PMP lineup

As for the video player we had to stick to MP4 format and nothing larger than the screen's resolution -- the standard iPod video settings worked like a charm (we had 900kbps and 30fps encoded by Xvid).

ENGADGET: LG GW300 impressions Mobile

Simple it may be, but the music player can deal with a handful of common formats including MP3, WMA, AAC and MP4 -- all can be set as your ringtone or system sounds within the player.

ENGADGET: LG GW300 impressions Mobile