He has spent much of his career examining how a moth's nervous system responds to the pheromone, and he thinks he knows enough to steer a moth directly, without the need for the chemicals themselves.

ECONOMIST: Robomoths

When I had leafed through the yellowed, musty pages, a pressed pansy, as brittle and brown as a moth's wing had zigzagged to the floor in a papery flurry.

NPR: Excerpt: 'The Garden Angel'

Continuing a trend set at this event last year, Sharp also demonstrated its range of 4K models - including one screen which utilises technology inspired by the naturally anti-reflective qualities of a moth's eye.

BBC: CES 2013: Enormous TVs clamour for attention

When you search for certain keywords like durian, campsite, moth balls, grandpa's hat or maple syrup, a description of that object's odor and a big blue "Smell" button appear alongside the search results.

CNN: Heather Kelly,

"It's kind of like the moth and the flame: You get too close, and it'll kill you, " Mr. Moxley said.

WSJ: Court Revisits a Killing in Greenwich

He can sense when a moth is blowing a raspberry by attaching a wire to the muscle that controls the insect's tongue, and using it to transmit a signal via one of Dr Hildebrand's tiny electronic backpacks.

ECONOMIST: Robomoths