Wash your hair with a moisturizing shampoo when you feel you need it, whether that's daily or weekly.

CNN: The 5 biggest hair myths and one unfortunate truth

From his outrageous hair styles to his love of grooming and moisturizing, Beckham relaunched the notion of the metroxsexual along with his very own brand of cologne.

CNN: Beckham: The man who broke football's gay taboo?

The company also has improved drug application methods, such as a foaming mousse in its Desilux and Primolux drugs to add a moisturizing benefit to irritated skin.

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Moisturizing is only half the battle.

WSJ: Maintaining the Gloss

They may not look inspiring, but deep in the recesses of their brains they have these little ideas--a fast-food restaurant concept no one has ever anticipated, an assembly-line innovation that can lower production costs by 50%, a retirement-plan wrinkle to save everyone's 401(k)--and, someday, assuming they can find their toothbrushes amid the stash of moisturizing-cream bottles in their travel bags, they are going to realize their dreams.

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