Instead, they implemented their mobile gaming platform using a mobile browser.
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Gamers on the go have no shortage of hardware to pick from: tablets, smartphones, gaming laptops and purpose-built handhelds are redefining what a mobile gaming platform is.
"For almost 30 years, the TETRIS game has been played by hundreds of millions of players across nearly every mobile and video gaming platform, " said Henk Rogers, Managing Director of The Tetris Company.
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If EA finds a way to pull this off, it will be a major win for Microsoft, which needs to build a powerful gaming lineup for its mobile platform to be successful.
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Zynga recently launched some new mobile games as well as a more fully developed gaming platform at its Zynga Unleashed event.
Aurora Feint is also behind a social gaming platform called OpenFeint, which other mobile game developers can use to add social features to their games on the iPhone.
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The company has been struggling to move off of its dependency on Facebook while building out its own gaming platform on Zynga.com and on mobile platforms.
With the number of smartphones users increasing in an exponential manner, mobile phones have emerged as a serious platform in the video gaming arena.
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It is also the only cloud gaming platform that has been deployed massively on iPads and other mobile devices.
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Agawi, formerly iSwifter, recently launched the 2.0 version of its cloud gaming platform and provides its partners with content streaming solutions for all devices, from mobile to PC to TV.
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"As an industry leader in mobile gaming, Unity Technologies is constantly looking to improve the quality and robustness of its multi-platform engine and development tools for Unity's developer community, " said David Helgason, CEO of Unity Technologies.
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