At Mixi (with 24 million subs), the historical SNS leader, the ratio was 25 billion to 5 billion.

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With 8 million users it trails behind rival rich lister Kenji Kasahara's Mixi.

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They also prefer local networks to global ones: Facebook has stagnated in Japan, while gaming and blogging services provided by the likes of DeNa, GREE and Mixi continue to dominate.

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Creator of Mixi, Japan's most popular social networking site.

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Lolapps has been working with 6waves for the past 18 month and felt that 6waves had a similar focus on analytics and data-oriented design decisions in building games, says Arjun Sethi, CEO of Lolapps. 6waves was also attractive as a global publisher, working with Tencent in China, Mixi in Japan, and Zapak in India.

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