Wharf Cable is switching to a state-of-the art fiber-optic network and revamping its programming mix.

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The scheme allows people within the UK to watch, download, edit and mix the clips and programming for non-commercial programming.

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Amazon is also jumping into the mix by shoveling significant funds into online television programming, with a dozen pilot programs under consideration right now.

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ConnecTV uses a combination of content recognition algorithms, closed caption and a diverse mix of more than 100 data sources to drive the accuracy, relevancy and speed of synchronization with television programming.

ENGADGET: ConnecTV officially launches, gives you more ways to bug your buddies