It would also end a long string of disappointing endings to great mission-driven growth stories.
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Libes has formed a new accelerator for mission-driven companies in Seattle called Fledge (as in fledgling bird about to take flight).
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Mission-driven companies are also growing in popularity among the general population.
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Recently, I had the chance to visit about missionary versus mercenary leadership with the senior executive of another mission-driven company in our region, Burke Alder, vice president of marketing for Lendio.
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What sounded crazy back then has been seen as a success more recently, with financial institutions like Goldman Sachs investing in mission-driven CDFIs through partnerships like its 10, 000 Small Businesses initiative, launched last year.
Morgan who advised Solera on the Annie's IPO, says that when he met Ms. Ashby he sensed that she had an ability to spot trends in small data sets and an "extremely strong moral fiber" that would mesh well with the mission-driven companies she wanted to invest in.
Further, by deploying trust, values and a purpose-driven mission as the primary drivers for all business activities, interactions and decisions, companies can transform a workforce of bricklayers into a highly coordinated and inspired team of cathedral-builders whose inspired work generates both success and significance for our companies and the world.
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That mission is to turn China into a consumer society, rather than an export-driven one.
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And a fact-finding mission to the US had revealed the extent to which higher education was "money driven".
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